IP profile

Bashful

Bashful is Jellycat's original and best-known line. The Bashful Bunny launched in 1999 and the silhouette has barely changed since — long floppy ears, beanbag-weighted body, characteristically half-closed sleepy eyes. The Bashful family has since expanded far beyond bunnies into cats, dogs, foxes, lambs, kittens, elephants and more, in a recurring palette of beige, silver, dusky blue and soft pastels.